What do you think social design will look like in 2023?
We are leaving a year with a war in Europe and always more visible climate change. These persist in 2023 and a global recession looks likely. In general, I believe and expect that design will try to bring optimism to our lives.
I have to start by saying we should remember that furniture design for 2023 is mostly made two years ago, as this is the average time to develop something and put it into production. What we will see this year has been designed and developed during the pandemic. From these designs under development, companies will decide which products will go into production during the year.
In the last two years, we have seen many new designs answering the problems Covid has created in our society, with an increasing number of relaunches of classic furniture, and a focus on the home furniture market. I think and hope that this year we will see more courageous, optimistic and innovative design pieces.
I expect even more of a mix between small-scale and mass production, where both will find space in our homes and public spaces. As I believe companies and designers have had more time to develop ideas, I’m expecting products with higher quality details and more unexpected solutions as a result of more in-house research time.
I’m also confident we will see a new form of mass production. More prominent companies have taken sustainability efforts into new products in a completely new way, meaning mass-produced design is not always the devil anymore.
In conclusion, my prediction